The Boring Truth About Running Sweepstakes at 9-Figure Brands with HexClad’s Connor Rolain

Want to know how the big dogs run growth at 9-figure brands? Connor Rolain, Head of Growth at HexClad, spills the tea on everything from sweepstakes campaigns to Black Friday strategy. No bs, just real tactical advice on scaling e-commerce brands, managing growth teams, and finding your next big win. Whether you're doing $1M or $100M, this episode is packed with actionable insights you can steal for your brand.

 

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Timestamps
(00:00) Introduction 
(03:49) Connor's background 
(09:25) What makes a good Head of Growth 
(14:50) Deep dive: HexClad's sweepstakes campaign 
(21:18) How to choose which growth tactics to pursue 
(28:10) Strategic frameworks for different business stages 
(35:22) Taco Bell's innovative pricing strategy 
(41:00) Black Friday and holiday sales strategies 
(45:34) Final words of wisdom for founders

 

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